A New Product for Us Deserves the Full Treatment
The Static WordPress industry didn’t give us what we needed.
To scratch our own itch, we built our own from the ground up.
The name was too clever to pass up. Static and Headless are interchangeable terms. And hosting is part of the value proposition.
Stick it together and you get The Headless Hostman.
An Easy to Use Site
In addition to compelling naming and branding (it’s what we do), we had a challenge. Create a site our team could actually use without developer intervention, just like we would offer a client.
It’s easy as a creative and dev shop to just slap it together, and modify it as needed. But we wanted to practice what we preach.
Global Page Builder
We designed the website bespoke and universalized those components into a central page builder.
It allows dragging, dropping, deleting, and adding. The final product puts the power of spinning any page up in anyone’s hands.
Easy Push to Static WordPress Tools
The Headless Hostman website was also our patient zero for developing the underlying Plugin and Platform.
The goal of the tool is to make Static WordPress possible as close to the WordPress experience and without any developer support.
This required not only robust development, but UI design.
Why Pay for It When We Can Build It?
In addition to the WordPress in-site experience, we built out a complete Dashboard for customers to manage their sites, users, billing, and more.
We found ourselves at a fork in the road: pay for 10 different services, or just build them all from scratch?
Everything within our dashboard — from back up functions to management — are built from the ground up.
We built our live chat to send messages from users directly into our Slack channel for the most visibility, and convenience for our team to communicate.
Ads for Days
We put the pedal to metal from day one to grow.
This included an integrated ads strategy, rooted strongly in Reddit ads.
We leveraged a mix of traditional creative, as well as plays on popular memes.
New project? Question? Compliment? Let’s chat. New project? Question? Compliment? Let’s chat.