In an increasingly competitive space crowded by undercutting copycats, Leaf Shave decided to introduce something new to the shaving industry for the first time in decades. With a timeless design that delivers the comfort of a multi-blade razor without the waste and expense of traditional cartridges, the Leaf razor is a product that all of us here at Top Hat were excited to promote.
We opted for a bold, stop-motion style video that highlights the product’s key differentiators and superior quality as efficiently as possible. Quirky visuals and over-the-top sound effects drive home the impactful spot.