Pittsburgh Brewing Company and its signature brands, including Iron City Beer and I.C. Light, have been a fixture in local sports and integral to the City of Pittsburgh for over 150 years. We thoughtfully approached the PBCo. brand and new website, taking care to honor their rich and innovative history.
Combining true-to-heritage visuals with clean, legible type and a modern interactive experience, we’ve positioned PBCo. as the relentless, thriving brand it has always been while reassuring the Pittsburgh faithful that the company hasn’t forgotten how they got here.
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