Know your customers
and you will know all.
If you haven't identified your
ideal customers, welcome to
the start of your journey.
If you’ve been searching for the Holy Grail or Magic Bullet that will grow your business then you’ve found it.
Having a clear understanding of not only who your ideal customers are, but what they believe, is the key. This key will open every door and answer every marketing communications question you are faced with.
"Give Top Hat a goal and get out of the way.
It doesn’t get any better than that!"
John Putzier, CEO, Pittsburgh International Auto Show
You’re Not the Organization for Everyone
Life doesn't work that way.
These Insights Help You Laser-Focus
And laser-focus = more efficient and profitable.
We’re the Guides for This Journey
We are here to guide you along this journey.
The answer to every
can be answered by identifying
your ideal customers and
- Buyer Persona Development
- Market Research
- Ideal Customer Identification