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Top Hat Designs Can for Lord Hobo Encore Casino Collab Beer

June 20, 2019 — Lord Hobo brought us on to design the can for "Project Baccarat," their collaboration with the Encore Boston Harbor casino.

Lord Hobo was our first-ever beer client, and they continue to be a consistent partner. We were thrilled when they approached us to participate in “Project Baccarat.”

The can concept leans heavily into classic casino elements — like poker chips and slot machines — as well as unique elements like a pattern inspired by the Casino’s carpet.

“This was one of the most important beer projects we have taken on at Lord Hobo, and we knew we had to approach the design with a critical and diligent eye.

Creating a beer brand to match the iconic and luxurious image of the Encore was a monumental task.

Top Hat won a very competitive proposal process and proceeded to take this project to eleven.

It was really refreshing to bring their perspective into the collaboration between Lord Hobo and Encore teams to create a piece of art worthy of the liquid and its future home.”
– Rob Day Dir. Product Marketing

The beer will be available exclusively at the Encore Boston Harbor and the Lord Hobo taproom in Woburn.

*All photos courtesy of Lord Hobo Brewing Company

Ben Butler, APR

About Ben Butler, APR

The founder of Top Hat. Business Times 30 Under 30, Incline Under 40 Communicator, North Allegheny Under 40 Distinguished Alumni, PRSA Entrepreneur of the Year and one of Spin Sucks' Top 10 PR Pros to follow.

Iron City Beer Named #1 Best Logo Evolution of 2020 by Brand New

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